Scott Shay, Author & Banker

Client needed marketing material at book touring events. Left Lane created a "rack card" (think oversized bookmark) for inserting into books purchased at events and left on chairs of attendees. The design elements for the double-sided rack card, included:

Scott Shay, Author & Banker
  • Large photo of book cover

  • Author photo and bio

  • Book endorsement

  • Media outlet logos of guest appearances

  • Call--to-action to join newsletter and visit website